In our current debate on the impact of our eating habits on the planet, beef is getting a pretty bad rap.
Raising livestock requires a lot of water. Overgrazing and deforestation cause land degradation and biodiversity loss. And then there are the direct emissions from the sector and chemical pollution from fertilisers. The list of environmental impacts of the beef and livestock industry is long.
But to Tasmanian sustainable beef farmers Sam and Steph Trethewey the cows are not really the issue. To them, and a growing number of regenerative agriculturalists, the problems we associate with meat consumption are the result of industrial agricultural practices, not the meat and dairy producing animals themselves.
Or as Steph puts it: “It’s not about the cow, but the how.”
In 2019, Sam and Steph gave up their corporate careers in Melbourne and bought some land near Deloraine in Central North Tasmania to found the Tasmanian Agricultural Company (Tas Ag Co). The pair is now on a mission to prove that sustainable beef farming is possible and that it can be part of the solution to fight the climate crisis.